Amazon 102 – Amazon SEO: How to Be Found in Amazon Search
As of July 2015, Amazon had over 491 million product listings and 32 million unique items for sale on its site from 1.4M sellers, and one of the biggest concerns we hear from Amazon sellers is “How in the world can I ensure that people find my products when they search for them?”
But just showing up isn’t enough. If you’re like the majority of shoppers out there, when you search for a product or a website, you rarely go past the first page – in fact, one study suggested that less than 10% of Google searchers went past the first page of results. Given that information, it can seem like a daunting task to have anyone find your products, but don’t worry – it…
